Product Designer @BenchAccounting

Ibrahim.

A Product Designer, Gamer, and Lifelong Learner.
What motivates me
​My goal with any project is always to define a problem first and find a solution second - and always with the user in mind.
I like working with people
I got into Product Design because I love the cross functional work I do with Product Manager, Engineers and everyone in between.
​I've pushed code!
This includes React, Angular, HTML & CSS. Whether it's creating components, switching up layouts or altering a simple string.

My Design Work

B2B Accounting SaaS / May 3, 2021 - Present / Product Designer / Vancouver, BC
At Bench Accounting our goal is to simplify Bookkeeping and financial insights for small business owners. A major project I owned was "UX Enhancements", which focused on improving existing features and prioritizing them into cycles that usually focus on net new feature delivery.
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  • Role on Team: Product Designer
  • Lesson: Introduce information to coworkers in a very transparent and "at your fingertips" manner to help them better digest and get onboard with design focused feature delivery cycles.
B2B HR SaaS / January 21, 2020 - April 16, 2021 / Product Designer / Vancouver, BC
Rise People is an HR Information System (HRIS) that provides an all-in-one solution from payroll and benefits to time-off and performance management. This project is focused on the step-by-step job posting flow for Rise's Applicant Tracking System (ATS).
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  • Role on Team: Product Designer
  • Lesson: Take initiative at every opportunity. At worst, you'll know what not to do - at best, you'll do something great. Most of all, it will push you to learn everything about the product and become a knowledgeable member of the product team.
E-Commerce / December 15, 2018 - January 10, 2020 / UX UI Designer / Remote
The Inside is a furniture web store that aims to sell personalized furniture with timely deliveries. We improved the site's conversion rates based on sales funnel analytics and user feedback.

  • Role on Team: UX/UI Designer 
  • Lesson: Working remotely within a team can be difficult, but constant communication and task tracking really makes all the difference.
SaaS / November 2018 / Design Challenge / 6 Hours
Later is a Social Media Management and Scheduling platform. I was given a design challenge to complete based on one of their features. This was a short project that took only a few hours to complete.

  • Role: Product Designer 
  • Lesson: Don't do too much. Understanding which feedback to act on and which feedback to keep on hold is important to building your product smoothly.
E-Commerce / August 1, 2018 - September 15, 2018 / Freelance Contract / 20 hours over 6 weeks
Vanmates is a platform that helps students from around the world find housing and schooling in Vancouver. My job as a freelancer was to create an account based ecosystem MVP within a 2 month time period.

  • Role on Team: UX/UI Designer 
  • Lesson: Often the timeline doesn't allow you to implement everything. Identify the scope ahead of time with the team to ensure the design is feasible.
Mobile App / October 1, 2017 - November 30, 2017 / Student Capstone Project
The goal of Power Up is to combine my interest in video games with a real world motivational problem, like commitment to health, to create healthy habits through gamified fitness.

  • Role: UX/UI Designer & UX Researcher
  • Lesson: There's a lesson to learn from each mistake, learn from them and move forward.
Mobile App / February 12, 2019 - Present / UX UI Designer / Remote
Rectxt is a text messaging Chrome extension that allows recruiters to text straight from where they're browsing candidate profiles, while keeping their personal number private by giving them a new Rectxt number.

  • Role on Team: UX/UI Designer
  • Lesson: Back up all of your design decisions. When the team understands each decision they are more confident with the design and give better feedback.
Mobile App / October 20, 2017 - October 24 2017 / Student Group Project
Ditter was part of a week long sprint where our team created an app for digital literacy. Our team was really strong at staying organized, decision making, and putting it all togehter

  • Role on Team: Stitcher & Decider
  • Lesson: Staying on task and letting one (agreed upon) person break ties lets the design process hit a faster stride.
Miscellaneous / Personal Project / Worked on in Free Time
Foxhole takes a crack at providing a customizable social media hub that aggregates the best content for you. Whether your interested in your friends' photos, funny cat videos, or the news, you can setup Foxhole to work for you.

  • Role: UX/UI Designer & UX Researcher
  • Lesson: Every piece of feedback means something, write it down.

My Content Work​

I've written blog posts.

*I was also a ghost writer, so you may not see my name as an author

I can also make videos!

I made this one for fun, using After Effects.
I used Adobe Premiere and After Effects for this next one.